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Hotel Sales Lead Form Template

Streamline Your Hotel Lead Generation Efforts

Struggling to capture potential guests' interest? This Hotel Sales Lead Form Template is designed for you, enabling quick and effective lead generation for your hotel. Gather vital information, nurture prospects, and increase bookings, all while enhancing customer experience and integrating seamlessly with your existing CRM system. With customizable fields, you can tailor it to your specific services, ensuring compliance and accessibility for all users. Start optimizing your lead generation today!

Full name
Job title
Company or organization
Email address
Phone number
Preferred contact method
Email
Phone
Either
Best time to reach you
Morning
Afternoon
Evening
Anytime
Briefly describe your needs
What type of inquiry is this?
Group room block
Meeting or conference
Social event (wedding or celebration)
Corporate rate account
Banquet or catering only
Other or not sure yet
Preferred check-in date
Preferred check-out date
Alternate date range or timing notes
Are your dates flexible?
Yes
No
Estimated number of guestrooms needed per night
1-9
10-24
25-49
50-99
100+
Number of nights
1
2
3
4
5+
Preferred room types
King
Two doubles or twins
Suites
Accessible rooms
Mix or not sure yet
How will rooms be paid?
Guests pay individually
Master-billed by organization
Combination
Not sure yet
Do you need meeting or event space?
Yes
No
Estimated number of attendees
Under 25
25-49
50-99
100-199
200+
Preferred room setup
Theater
Classroom
U-shape
Boardroom
Banquet or rounds
Reception
Not sure yet
Meeting or event notes
Audio-visual and technology needs
Projector and screen
LED wall
Microphones
Conference phone
Hybrid or streaming
Wi-Fi upgrade
Power drops
Not sure yet
Will you require food or beverage service?
Yes
No
Food and beverage service types
Dietary considerations
Vegetarian
Vegan
Gluten-free
Halal
Kosher
Allergies
Not applicable or not sure yet
Estimated budget per room per night (before taxes and fees)
Under $100
$100-$149
$150-$199
$200-$249
$250-$299
$300+
Not sure yet
Overall event budget range
Under $5,000
$5,000-$9,999
$10,000-$24,999
$25,000-$49,999
$50,000+
Not sure yet
Decision timeline
Immediately
Within 1 week
1-2 weeks
Within 1 month
Over 1 month
Date specified below
Target decision date
Are you considering other venues in this area?
Yes
No
Special requirements
Additional notes or RFP details
How did you hear about us?
Referral
Search engine
Social media
Event planner
CVB or DMO
Third-party site
Walk-in or on property
Prefer not to say
Other
Please Specify:
May we email you proposals and updates about this inquiry?
Yes
No
Would you like to receive occasional offers and news?
Yes
No
Type your full name as signature
Date
I confirm the information provided is accurate to the best of my knowledge
Strongly disagree
Disagree
Neither
Agree
Strongly agree
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Paper art illustration depicting a hotel sales lead form template for FormCreatorAI article

When to use this form

Use this template to capture and qualify group or corporate lodging inquiries fast. Add it to your website, trade-show QR codes, or sales outreach to meeting planners, wedding parties, sports teams, travel agents, and film crews. It collects dates, room nights, meeting space needs, budget, and decision timing, then routes each request to the right rep. To nurture early-stage interest, pair it with a Mailing list signup form for seasonal packages and offers. For high-intent prospects, an SMS Opt-in form helps confirm site tours and handle quick questions in real time. The payoff is fewer email loops and more qualified proposals.

Must Ask Hotel Sales Lead Questions

  1. What are your preferred check-in and check-out dates, and are you flexible?

    Dates drive availability, pricing, and space holds. Flexibility lets you propose alternatives that protect rate and value-adds when primary dates are tight.

  2. How many rooms per night do you need, and will you require meeting or event space?

    This clarifies inventory, function room needs, and staffing. It enables accurate block sizes, setup plans, and a proposal that fits your footprint.

  3. What is your estimated total budget and decision timeline?

    Knowing budget prevents over- or under-quoting and guides value-based options. A clear timeline helps schedule follow-ups and hold space without risking attrition.

  4. Who is the primary decision maker, and what is your preferred contact method?

    Identifying stakeholders speeds approvals and reduces back-and-forth. With consent, you can share updates via an Email opt-in form to keep your offer top of mind.

  5. What organization are you representing, and what matters most (location, rate, perks, amenities)?

    Industry and priorities help tailor concessions, packages, and messaging. You get a proposal that speaks to what your group values most.

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