NPS Survey Form Template
Measure customer loyalty with an effective NPS survey
Are you struggling to gauge your customers' loyalty and satisfaction? This NPS survey template is designed for businesses like yours that want to understand their customer relationships better. By leveraging this template, you can easily collect valuable feedback, identify brand promoters and detractors, enhance customer engagement, and make informed decisions. Plus, it's user-friendly and ready for immediate use-explore the live template today!
When to use this form
Use this quick score survey after key moments: 14 days after signup, right after a purchase, following a feature launch, or on a quarterly cadence. It helps you spot promoters you can engage and detractors you can save before they churn. Product and CX teams get clear themes to fix, while marketing sees what resonates. If feedback points to awareness or channel fit, pair results with the Brand awareness survey form. When customers request features, route insights to the New product survey form to guide your roadmap. If service issues surface, loop in your team with a focused follow-up using the Customer service evaluation form.
Must Ask NPS Survey Questions
- On a scale from 0 to 10, how likely are you to recommend us to a friend or colleague?
This is the standard question that powers your score and lets you benchmark over time. It segments customers into promoters, passives, and detractors so you can track trends and target outreach.
- What is the primary reason for your score?
This open-ended prompt captures the why behind the number, which makes the metric actionable. It reveals root causes you can prioritize in your backlog.
- What is one thing we could do to improve your experience?
Asking for one change forces focus and yields specific, doable ideas. It also reduces survey fatigue and boosts completion rates.
- Did our support meet your needs during this period?
Support quality often drives the score up or down, so this check helps you isolate service issues. If you see a pattern, use the Customer service evaluation form to dive deeper with those users.
- May we contact you about your feedback or use your comments as a testimonial?
With permission, you can follow up to learn more and close the loop. Promoters can also share proof through the Testimonial request form, which strengthens social validation.
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