Travel Interest Survey Form Template
Discover what your clients truly want for their travels
Are you struggling to understand your clients' travel preferences? This Travel Interest Survey Form Template is designed to help you capture essential insights about potential travelers' interests and past experiences. By using this template, you can easily collect valuable data to customize travel offerings, enhance client satisfaction, and improve marketing efforts, all while ensuring the form is accessible with WCAG-aligned labels. Start utilizing the live template now and elevate your client's travel planning!
When to use this form
Use this form when you need to understand what inspires travelers before you design a trip. It helps travel agencies, tour operators, and HR teams planning retreats match offers to real interests. Send it ahead of a seasonal campaign, a new destination launch, or to qualify leads from ads. Ask about dream destinations, trip styles, budgets, and timing to shape packages that feel personal and convert better. Pair the survey with the Travel plan form to turn interests into a draft itinerary, then follow up with the Vacation review form after the trip to measure what resonated and improve your next offer.
Must Ask Travel Interest Survey Questions
- Which destinations are at the top of your list for the next 12 months?
This sets clear intent and timeline so you can segment offers by region and season. It helps you prioritize inventory and partnerships for the places most likely to convert.
- What trip style do you prefer (relaxation, adventure, culture, food, nature, family, or nightlife)?
Knowing the style lets you group travelers by theme and craft targeted itineraries. You can map style to activities, guides, and content that match their interests.
- What is your approximate budget per person, excluding flights?
Budget bands keep recommendations realistic and prevent sticker shock. They also guide which suppliers you propose and which promotions to use.
- When are you available to travel, and are your dates flexible?
Dates and flexibility affect pricing, availability, and routing. If you already collect passports and contact details elsewhere, link this survey to your Travel information form to avoid duplicate questions.
- What type of accommodation do you enjoy most (boutique hotel, resort, rental, cruise, or private yacht)?
Preferred lodging signals comfort level and amenity needs. If a yacht is on the table, you can route interested clients to the Yacht preference sheet form to capture detailed onboard needs.
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