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Brand Ambassador Program Application Form Template

Create an engaging ambassador application that attracts top talent

Struggling to find passionate brand ambassadors? Our Brand Ambassador Program Application Form template helps you reach the right audience and boost your brand's visibility. Tailored for companies looking for enthusiastic advocates, this template captures essential details, including personal information, social media profiles, and insights on applicants' product knowledge. By using this streamlined application, you can simplify the selection process, attract motivated individuals, and ensure a consistent brand message while being compliant with accessibility standards. Experience the ease of gathering applications with this live template.

Use this Template (FREE) Live Preview
Full name
Email address
Mobile phone number
Where are you based? (City and country)
Are you at least 18 years old?
Yes
No
Which platforms do you actively use?
Please Specify:
What is your primary platform?
Primary platform handle or URL
Current follower count on your primary platform
Fewer than 1,000
1,000-5,000
5,001-10,000
10,001-50,000
50,001-100,000
100,001-250,000
250,001+
Prefer not to say
What content niches do you regularly create?
Please Specify:
Have you collaborated with brands before?
Yes
No
Briefly describe a recent collaboration or a self-initiated campaign you are proud of (include results if possible).
How familiar are you with our brand and products?
Poor
Below average
Average
Good
Exceptional
Why do you want to be a brand ambassador for us?
How likely are you to feature our products in your regular content?
0 Not at all likely
1
2
3
4
5 Extremely likely
Earliest date you could start
How many deliverables per month can you commit to?
1 post
2 posts
3-4 posts
5-8 posts
9+ posts
Not sure yet
What compensation types are you open to?
Product-only
Commission / Affiliate
Flat fee per deliverable
Performance bonus
Store credit / Gift card
Event access / Experiences
Not sure yet
Other
Please Specify:
Preferred communication channels
Email
SMS / Text
Phone call
WhatsApp
Instagram DM
Discord
No preference
Other
Please Specify:
I consent to be contacted about this application and program.
Yes
No
I will follow applicable advertising disclosure and endorsement guidelines (e.g., FTC, ASA).
Strongly disagree
Disagree
Neither
Agree
Strongly agree
Type your full name to serve as your signature
Date
I certify that the information provided is true and complete.
True
False
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Paper art illustration featuring a brand ambassador application form with creative design elements and vibrant colors

When to use this form

Use this form when you are selecting creators, customers, or community leaders to represent your products online or in person. It is ideal for ecommerce launches, campus rep drives, gym openings, and seasonal pushes where you need trusted voices to boost reach and conversions. You can collect audience stats, sample content, availability, and conflicts, then shortlist fast. After you approve a candidate, move them to the Brand ambassador contract form to set deliverables and disclosures. If an applicant is really a reseller lead, direct them to the Distributor application form. For collaborations beyond promotion, the Partner application form may fit. Youth-led programs can align with the Youth advisory committee (YAC) application form. This ambassador application speeds fair, consistent decisions.

Must Ask Brand Ambassador Program Application Questions

  1. Which social platforms do you use most, and what are your current follower counts and audience demographics?

    This shows if your reach and audience profile match our target customers. It helps us forecast potential impressions and select the right tier for your role.

  2. What are your average engagement rates and reach for the past 90 days, and can you share links to two recent posts?

    Recent metrics validate performance and reduce the risk of inflated claims. Post examples let us assess content quality and brand fit.

  3. Why do you want to represent our brand, and how would you introduce us to your audience in one paragraph?

    Your motivation signals authenticity, which drives trust and conversions. A sample intro shows your voice and how you translate our value into plain language.

  4. Do you have any current sponsorships, competitor affiliations, or exclusivity clauses we should know about?

    Disclosure prevents conflicts and protects both parties. It also ensures any commitments align with terms we set later in the Brand ambassador contract form.

  5. What deliverables and availability can you commit in your first 60 days?

    Clear outputs (posts, stories, events) and time windows make scheduling and tracking simple. This lets us set realistic goals and measure success from day one.

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