Business Valuation Form Template

Must Ask Business Valuation Questions

1. What are your revenue, gross margin, and EBITDA for the last three years and the trailing 12 months?

   These figures quantify earnings power and normalize seasonality, which drives cash flow models and valuation multiples. They also reveal trends that affect risk and pricing.

2. What tangible and intangible assets do you own, and what are their age, condition, and fair market value?

   The asset base influences method selection (income vs. asset) and supports adjustments to book value. For fleet-heavy firms, attach a Vehicle evaluation form to document condition and reduce appraisal uncertainty.

3. How concentrated is revenue among your top customers, and what are retention and churn metrics?

   Concentration and retention data show stability of revenue and the likelihood of future cash flows. High dependence on a few accounts increases discount rates and may lower the price.

4. What debts, leases, and contingent liabilities are outstanding, and are there any pending legal or regulatory issues?

   Known and contingent obligations reduce enterprise value and can derail deals if discovered late. Listing them early prevents surprises and speeds lender or investor review.

5. What near-term growth drivers and competitive advantages will influence results over the next 12 to 24 months?

   Clear drivers support forecast assumptions and justify premium or conservative multiples. This context helps investors understand what they are paying for and when returns might arrive.