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New Product Evaluation Form Template

Streamline your product feedback process with ease

Launching a new product can be daunting, especially when you need reliable feedback. This New Product Evaluation Form Template is designed for businesses and educators who aim to collect actionable insights from customers or students. With this template, you can quickly gather opinions, identify areas for improvement, and ensure your launch meets expectations-all while providing a user-friendly experience with WCAG-aligned labels. Explore how simple it can be to start collecting valuable feedback today.

Full name (optional)
Email (optional)
Product evaluated (name and version)
Which platform(s) did you use? (select all that apply)
Web
iOS
Android
Windows
macOS
Linux
ChromeOS
Other
Please Specify:
How often did you use the product during the evaluation?
Very rarely
Rarely
Sometimes
Often
Very often
Getting started with the product was
Very difficult
Difficult
Somewhat difficult
Neither
Somewhat easy
Easy
Very easy
Overall, how satisfied are you with the product?
Very dissatisfied
Dissatisfied
Neutral
Satisfied
Very satisfied
How would you rate the product's performance (speed and responsiveness)?
Poor
Below average
Average
Good
Exceptional
The product was stable and reliable during my evaluation
Strongly disagree
Disagree
Neither
Agree
Strongly agree
Which aspects did you like most? (select all that apply)
Please Specify:
Which important features are missing or need improvement? (optional)
Did you encounter any of the following issues? (select all that apply)
Please Specify:
How likely are you to continue using this product after launch?
Very unlikely
Unlikely
Neutral
Likely
Very likely
How likely are you to recommend this product to a friend or colleague?
0 Not at all likely
1
2
3
4
5 Extremely likely
This product provides good value for my needs
Strongly disagree
Disagree
Neither
Agree
Strongly agree
How satisfied are you with the documentation or support available for this product?
Very dissatisfied
Dissatisfied
Neutral
Satisfied
Very satisfied
Any additional comments or suggestions? (optional)
May we contact you for a brief follow-up?
Yes
No
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Paper art illustration featuring a product evaluation form with creative design elements for FormCreatorAI article.

When to use this form

Use this product evaluation form when you release a beta, run a pilot, or compare concepts in discovery. Product managers and founders send it right after demos or trials to validate fit, uncover gaps, and rank what to build next. Sales uses it post proof-of-concept to surface deal blockers and accelerators. Success teams share it after onboarding to catch usability snags before churn. Pair it with the Customer review form to gather quotable feedback, and the Software enhancement request form to route feature ideas to engineering. The result is clear evidence to make go/no-go calls, tighten messaging, and focus your roadmap.

Must Ask New Product Evaluation Questions

  1. What problem were you trying to solve, and what alternatives did you consider?

    This reveals the job to be done and your competitive set, so you can judge fit and differentiation. It helps you segment responses by use case and buyer context.

  2. How easy was it to set up and start using the product?

    Onboarding friction predicts adoption and churn, making it a top lever for improvement. If you are rolling out an internal tool, you can benchmark these results with the IT Satisfaction survey form.

  3. Which features delivered the most value, and which felt missing or confusing?

    This isolates must-haves versus nice-to-haves and flags UX debt. Use it to prioritize the roadmap and clarify feature messaging.

  4. On a scale of 010, how would you rate your overall experience and your likelihood to recommend?

    A simple score creates a baseline you can track over time and segment by cohort. You can mirror the rating scale used in the Rate your experience form to keep data consistent.

  5. What one improvement would make this a must-have for you in the next 30 days?

    Forcing a single, time-bound request exposes the highest-impact change. It also gives your team a near-term, testable action to increase retention and conversion.

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